Burger King
Task: Come up with a new product for Burger King and a headline-grabbing way to launch it.
Insight
The Renaissance era honored artists as noble figures, but the modern aversion to being a "starving artist" reflects a shift in societal expectations, emphasizing financial stability alongside creative pursuits.
Idea
Elevate your art game while enjoying a delicious feast – because your passion should be as fulfilling as your meal!
Execution
Art supplies royally packaged in Burger King containers with intricate designs.
The Noble Meal
“Burger King ends starving artist with “The Noble Meal”
